INTRODUCTION
Candora Candles is a handmade candle business based in Denmark, with plans to expand internationally. Their candles are crafted from organic soy wax, combining quality and innovative design. Each candle is carefully made to deliver a visually stunning and aromatic experience, reflecting the brand’s commitment to excellence.
Challenge
The candlemaker needed to stand out in a market increasingly focused on sustainability and quality. Their challenge was to create a brand identity that would communicate their dedication to eco-friendly practices and high-quality craftsmanship, while also appealing to environmentally-conscious consumers. As they planned to enter new markets, it was crucial for Candora to maintain their core values and aesthetic while expanding their reach.
Solution
We embraced Candora’s Danish roots, focusing on minimalist design and sustainability throughout the branding process. Our design approach centered on simplicity, with an emphasis on natural elements and eco-friendly materials. We selected recyclable packaging and neutral tones that mirrored the brand’s organic ingredients, while modern typography conveyed sophistication and approachability.
To create a cohesive visual identity, we applied this design language consistently across product photography, packaging, and promotional materials. The imagery highlighted the candles in serene, minimalistic settings, reinforcing Candora’s mission to bring beauty and tranquility into homes. Every design choice aligned with Candora’s commitment to sustainability and quality, resulting in a premium brand identity that appeals to environmentally-conscious consumers.
If you’re interested in transforming your brand
Explore more of our projects or contact us to start your own journey today.
